SEO for Trades Companies — Get Found First, Get the Job

Trusted by trades companies across Simcoe County & Muskoka

The Simcoe & Muskoka agency built for trades and home service companies.

When a homeowner needs a furnace fixed, a fence built, or their ducts cleaned, they don’t flip through a phone book and they don’t wait for a referral. They search Google — and they call one of the first companies they see. If that’s not you, the job goes to a competitor whose work may not be half as good as yours.

We do SEO exclusively for trades and home service companies in Barrie, Orillia, Muskoka and Collingwood. Not restaurants. Not lawyers. Trades. Which means we already know your customer, your seasons, and exactly what it takes to put your company at the top when it counts.

Why referrals and HomeStars aren't enough

Most trades companies we talk to run on two lead sources: word of mouth and paid lead platforms. Both have the same problem — you don’t control them.

Referrals dry up every shoulder season and disappear when a key customer moves or retires. Lead platforms sell the same lead to five of your competitors and charge you whether the job closes or not — you’re renting leads at retail prices, forever.

SEO is the third pillar: a lead source you own. Once your company ranks, those calls come in month after month without a per-lead toll. It compounds. Ads stop the moment you stop paying — rankings don’t.

Everything you need to own your local market. Nothing you don't.

Local SEO

Show up when homeowners in your service area search for what you do. Google Business Profile, local pages, reviews strategy — the full local stack.

Google Ads

Leads this month, not next year. Campaigns built on what a lead is actually worth, so you never pay more for a click than the job justifies.

AI Search Optimization (AIO)

Homeowners now ask ChatGPT and Google's AI who to hire. We make sure the answer is you. Most agencies aren't even talking about this yet — we're already doing it for local trades.

Websites That Convert

Fast, simple sites built to do one thing: turn a visitor into a phone call. No bloat, no vanity design.

Our Packages

LOCAL PRESENCE

MAPS OPTIMIZATION
$ 699 /month
  • Google Business Profile setup
  • Review generation system
  • Local citations / NAP consistency
  • Google Business Profile Posting
  • Monthly Reporting & Position Tracking

Own Your Backyard

One Town, One Core Service
$ 1,500 /month
  • Everything in Local Presence
  • Local landing pages for your town and services
  • Foundational content and AI search visibility
  • Monthly strategy call
  • Bi-Weekly Reporting & Position Tracking

OWN YOUR REGION

Multiple Towns, Full Service Line
$ 2,000 /month
  • Multiple Towns, Full Service Line
  • Multi-town landing page build-out
  • Ongoing buyer-question content
  • Competitor tracking across your region
  • Bi-weekly strategy call

OWN THE MARKET

Competitive Markets, Aggressive Growth
$ 2,600 /month
  • Everything in Own Your Region
  • Full regional page coverage
  • Expanded content plus competitor targeting
  • Bi-weekly reporting
  • Priority turnaround

Find out exactly why your competitors outrank you.

Free visibility audit: we’ll show you where you rank, where they rank, what it’s costing you, and what it would take to flip it. No obligation, no 45-minute sales pitch — a real audit you can keep either way.

Get Your Free Visibility Audit

Takes 60 seconds. You get a real audit you can keep, whether we work together or not.